Case Studies

Creating impactful work between leading brands and agencies.

Fifth & Fido

Brand Refresh
Brand Strategy + Identity
Illustration
Packaging Design
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Premium pet wellness bringing fun and function to everyday care
Partner Considerations
  • Experts in branding for CPG brands
  • Strong visual identity skills, with packaging and illustration experience
  • Ability to deliver detailed, practical brand guidelines for future use
Project Goal:
Refresh Fifth & Fido’s branding to feel more premium and vibrant across all touchpoints.
Agency Match + Result
Breef matched Fifth & Fido with a creative agency to infuse new life into its brand. The agency delivered a premium yet playful identity complete with updated packaging, illustration styles, and usage guides to help the brand shine on Amazon, PDPs and more.
Social Media + Content Creation
Breef connected Tally’s Ranch with the perfect agency to develop a foundational social strategy and content-first approach for Instagram + TikTok. The team helped boost engagement and conversions with assets extending beyond just organic social.
Social Media Management
Breef paired PrimaLoft with an agency to support global growth across B2B + D2C social channels. From channel strategy to content creation, the agency managed accounts and created platform-specific content to maintain a consistent brand voice and engage the brand’s online community.
launch campaign
Breef connected Terra with an agency that brought their launch to life through a full-funnel marketing strategy across social media, email and influencer partnerships. From initial setup to ongoing execution, the team laid the groundwork for a successful launch.

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