WEB + TECHNOLOGY

eCommerce Strategy

Turn your online store into a sales powerhouse. By optimizing the user experience and streamlining every step, the goal is clear: more conversions, more growth, more happy customers. An agency can help fine-tune your eCommerce strategy to ensure a seamless experience that drives results.

Looking for an agency to support? Find the perfect team on Breef.

What to expect from an eCommerce agency

Research on key competitors, market trends + consumer behavior to inform strategy and help position your brand for growth
Defined target audience segments and actionable tactics based on each persona’s buying context + experience
Recommendations for enhancing site navigation, product search + checkout process to streamline the user journey
Define KPIs, implement performance tracking and provide ongoing reporting to guide data-driven decision making
Optimize conversion rates through targeted strategies like A/B testing, landing page refinements and effective CTAs
Strengthen customer retention with loyalty programs, email automation workflows and activation tactics

Skills & Tools

Shopify
BigCommerce
WooCommerce
Klaviyo
Customer Journey Mapping
Conversion Rate Optimization
people sit on the table

eCommerce Goals

Here’s what you can unlock with the right agency

Improve conversion rates by optimizing the shopping experience
Increase customer retention through personalized experiences
Drive informed growth by leveraging data + performance insights

Frequently asked questions.

What types of eCommerce services can agencies provide?

eCommerce engagements can include platform selection and setup (Shopify, Magento, WooCommerce, BigCommerce, etc.), custom store design and development, product catalog management, payment and shipping integration, SEO and CRO optimization, performance marketing, analytics implementation and ongoing site maintenance. The scope of your engagement depends on your unique needs, internal capabilities and sales objectives.

What platforms do eCommerce agencies specialize in?

Many agencies specialize in platforms like Shopify, WooCommerce, Magento, BigCommerce and custom-built stores. They'll recommend the right platform based on your business size, needs and growth goals — and can handle everything from setup to scaling.

How is the success of eCommerce projects measured?

Success is usually measured through KPIs like conversion rate, average order value (AOV), customer lifetime value (LTV), retention rates and ROAS. The right agency will set clear benchmarks and adjust strategies based on data and performance insights.

How can an agency improve our conversion rate?

Agencies audit your customer journey to identify friction points — like slow load times, confusing navigation, weak product descriptions or checkout issues. They then optimize everything, from design and copy to backend functionality to create a faster, easier buying experience.

Brands find great eCommerce agencies on Breef.

brand + website development

Scaling Retail matched with an agency that refined their identity through clear messaging and high-impact sales tools.  They delivered a polished, conversion-focused website and compelling assets that positioned Scaling Retail as a trusted solution.

shopify support

Neoteric Brands worked with a digital agency to optimize their website and ad strategy. The team transitioned Neoteric’s website from Squarespace to Shopify and updated key content and flows to boost performance, conversions and user experience.

shopify refresh

Magnetic Me found the perfect team to bring their brand to life through design and development of a custom Shopify Plus site. From reconsidering UX flows through a performance-first lens, to refining the visual look of the website, the team delivered a seamless experience including ‘always-on’ post-launch support.

SPain + Latam Global Launch Campaign

Breef connected DistroKid with a team to shape the brand’s expansion into Spanish-speaking markets through stakeholder workshops, industry research and market analysis. The resulting playbook laid a strong foundation for future growth in LATAM.

Launch + GTM

Breef matched Deming Recovery with an agency that led their GTM strategy, crafting a launch rooted in product utility and brand clarity. With research, a GTM playbook and execution support across social, paid ads and email, they set the brand up for a standout debut and long-term growth.

let’s chat

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