Case Studies
Creating impactful work between leading brands and agencies.
Fifth & Fido
Brand Refresh
Brand Strategy + Identity
Illustration
Packaging Design
Premium pet wellness bringing fun and function to everyday care
Partner Considerations
- Experts in branding for CPG brands
- Strong visual identity skills, with packaging and illustration experience
- Ability to deliver detailed, practical brand guidelines for future use
Project Goal:
Refresh Fifth & Fido’s branding to feel more premium and vibrant across all touchpoints.
Agency Match + Result
Breef matched Fifth & Fido with a creative agency to infuse new life into its brand. The agency delivered a premium yet playful identity complete with updated packaging, illustration styles, and usage guides to help the brand shine on Amazon, PDPs and more.
cpg
branding
video Production
TeePublic teamed up with a Breef agency to bring their 2023 Holiday campaign to life through a mix of lo-fi UGC and high-production content. The agency produced short, conversion-focused videos + static hero images to drive sales + capture the holiday gift-buying crowd.
fashion-apparel
photo-video
Social Strategy + Content Creation
Breef connected ByHeart with a team that crafted a social strategy for TikTok + Instagram to build recognition and momentum ahead of key brand moments. From TikTok Shop integration to social-first storytelling on Reels, their work successfully grabbed attention and drove engagement.
cpg
social-media
growth marketing
Novos partnered with an agency to scale the brand’s digital growth on core paid channels. With a unique approach to data-driven, omnichannel campaigns, the agency set a new standard for paid marketing lead acquisition and campaign efficiency benchmarks.
wellness
digital-marketing
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