Case Studies

Creating impactful work between leading brands and agencies.

Fifth & Fido

Brand Refresh
Brand Strategy + Identity
Illustration
Packaging Design
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Premium pet wellness bringing fun and function to everyday care
Partner Considerations
  • Experts in branding for CPG brands
  • Strong visual identity skills, with packaging and illustration experience
  • Ability to deliver detailed, practical brand guidelines for future use
Project Goal:
Refresh Fifth & Fido’s branding to feel more premium and vibrant across all touchpoints.
Agency Match + Result
Breef matched Fifth & Fido with a creative agency to infuse new life into its brand. The agency delivered a premium yet playful identity complete with updated packaging, illustration styles, and usage guides to help the brand shine on Amazon, PDPs and more.
Brand + Packaging Refinement
Breef matched Talkhouse Encore with an agency that elevated the brand by refining its visual identity and packaging. The new design created a cohesive presence and shelf appeal, making the brand easier for customers to recognize and connect with.
Branding Support
Serin Kelley Jewelry collaborated with a Breef agency to evolve the brand with a refreshed visual identity. They designed logos, typography, packaging concepts and a flexible emblem that perfectly told the brand’s story.
Branding + Website Refresh
Breef connected JRID with a team that guided a brand + website refresh to create a distinctive presence in the interior design space. The updated website integrates the brand’s new identity with a user-friendly experience that showcases their work + values.

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