Case Studies

Creating impactful work between leading brands and agencies.

Fifth & Fido

Brand Refresh

Brand Strategy + Identity

Illustration

Packaging Design

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Premium pet wellness bringing fun and function to everyday care

Partner Considerations

Experts in branding for CPG brands
Strong visual identity skills, with packaging and illustration experience
Ability to deliver detailed, practical brand guidelines for future use

Project Goal:

Refresh Fifth & Fido’s branding to feel more premium and vibrant across all touchpoints.

Agency Match + Result

Breef matched Fifth & Fido with a creative agency to infuse new life into its brand. The agency delivered a premium yet playful identity complete with updated packaging, illustration styles, and usage guides to help the brand shine on Amazon, PDPs and more.

paid media

Breef connected Affirm with an expert agency to drive buzz and traffic for the brand and its partners. They rebuilt campaigns across search, social and streaming, optimizing every channel to boost visibility, improve targeting and drive meaningful traction.

Brand Identity Refresh

Breef connected MUSH with an agency that led their visual brand evolution to enhance their brand story. They developed a compelling visual identity to ensure consistency across all platforms and elevate MUSH’s impact online + on shelves.

public relations

Breef connected Rothea with an agency to build buzz ahead of their launch, securing top-tier editorial attention for the beauty brand. From targeted media outreach to paid placements and product seeding, the agency helped position Rothea as an emerging leader in a competitive industry.

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Videography

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