Comms + campaigns

Copywriting

Copywriting turns ideas into messaging that connects and converts. An agency can craft clear, compelling copy across web, ads, email + more —aligning with your brand voice to cut through the noise and drive action where it matters most.

Looking for an agency to support? Find the perfect team on Breef.

What to expect from a copywriting agency

Research audience needs and brand voice to craft messaging that resonates across channels
Write high-converting copy for websites, landing pages, emails, ads and social campaigns
Collaborate with design and marketing teams to ensure copy aligns with visuals and strategy
Edit and proofread content for clarity, consistency and brand alignment
Optimize copy for SEO best practices, including strategic keyword inclusion, header structure and more
Test and optimize copy across relevant channels through strategic A/B experiments to improve engagement and conversion

Skills & Tools

Website Copy
SEO Copy
Social Media Captions
UX Writing
Blog Writing
Editing + Proofreading
people sit on the table

Copywriting Goals

Here’s what you can unlock with the right agency

Craft persuasive content that drives engagement and conversions
Ensure brand voice is consistent across all channels
Optimize copy for SEO to improve organic reach + visibility

Frequently asked questions.

What does a copywriting agency do?

A copywriting agency crafts messaging that connects with your audience and drives action, whether that’s through web copy, ads, emails, product descriptions or social posts. They don’t just write — they strategically shape language to support your marketing goals.

Can a copywriting agency improve my existing content?

Yes! Agencies can audit and refine your current content to make it clearer, more engaging and better aligned with your brand voice. Whether it’s rewriting content, optimizing existing content for SEO or creating new content, a copywriting agency will ensure that your messaging drives results and aligns with your brand tone.

How do agencies tailor copy to match my brand voice?

Agencies begin with a discovery phase where they learn your brand’s tone, values and audience. They’ll often create or work from a voice guide, ensuring every word sounds like you — consistent across channels but adapted for each platform’s context. If you don’t have a voice or messaging guide yet, no worries — a copywriting or brand strategy agency can help you create one!

How is  the success of copywriting measured?

Depending on the goal, success may be measured by engagement rates, click-throughs, conversions, SEO performance or user feedback. Agencies often track performance metrics and refine the copy over time to improve results.

Great brands find great copywriting agencies on Breef.

Social Media + Copywriting

Consuela matched with a Breef agency to bring their “Hello!” campaign to life, positioning the brand as the ultimate travel companion. From concept to content, the agency led strategy, scripting and playful video production that captured Consuela’s bold spirit.

copywriting support

Exos found an agency to bring consistency and clarity to their messaging by capturing their unique voice and values through clear, compelling copy. The team delivered high-impact writing for various uses.

Email Marketing

Breef connected World of Myoth with an agency that crafted an email strategy focused on long-term success. By exploring creative email ideas like online quizzes, the agency helped boost engagement and capture signups.

let’s chat

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