Brand + Creative

Illustration

Illustration transforms ideas into visuals that make your brand instantly recognizable. An agency can craft custom artwork that adds personality, clarity + consistency across platforms, bringing your brand to life in a way that’s both strategic and strikingly recognizable.

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Audit existing designed elements, iconography and illustrations to determine opportunities for elevated visuals

Work collaboratively to establish an updated illustration strategy and style guide aligned with our brand + marketing objectives

Provide a project plan that includes a process + timeline for designing brand illustrations

Concept + design assets including illustrations and icons for use across marketing assets

Format illustrations for optimal use on various platforms and types of marketing collateral

Provide recommendations to pair illustrations with thoughtful messaging to simplify complex ideas in a visually engaging way

Find the perfect

illustration

agency,

easily

.

1. Scope

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2. Pitch

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3. Agency

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Frequently asked questions.

What types of illustration services do agencies offer?

Agencies can support with a wide range of illustration services including brand mascots, editorial illustrations, custom iconography, infographics and more. An agency will tailor the style and format of their illustrations to your brand guidelines and goals.

When should we consider illustration for imagery?

Illustrations are a great choice when you want to explain abstract concepts in a simple manner, create whimsical or imaginative visuals, or maintain a consistent style that isn't tied to real-world imagery. Illustration can offer more flexibility, creativity and simplicity compared to photography.

Can illustrations be placed in videos?

Absolutely — many agencies design illustrations specifically with video or graphic animation in mind. Versatile illustrations allow for seamless integration into videos, motion graphics, interactive web elements and social media content, enhancing storytelling with cohesive visual movement.

Can an agency help evolve an existing illustration style?

Definitely. Agencies can refine, modernize, or scale your current illustration style to better fit new platforms, campaigns, or brand shifts — all while maintaining the essence of what makes your visuals recognizable, in alignment with your brand style and guidelines.

Illustration Goals

Here’s what you can unlock with the right agency

Spark interest + engagement through eye-catching artwork

Build a library of versatile illustrations for use across various assets

Enhance messaging + simplify complex ideas with custom visuals

Talk to Breef

Find an Agency

PHOTOGRAPHY

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